The efficiency of B2B landing pages

Bryan Eisenberg, online marketing guru, using Feng-GUI to analyze the efficiency of B2B landing pages. 

http://www.clickz.com/clickz/column/2253368/comparing-the-anatomy-of-b2b-landing-pages-video

http://www.bryaneisenberg.com/comparing-the-anatomy-of-b2b-landing-pages/

walk though video of Feng-GUI dashboard

Here is a demo walk though video of Feng-GUI attention analysis dashboard v3 (2012)



Video link is http://www.youtube.com/watch?v=d5YLhwpVkTE
More details about the dashboard at http://www.feng-gui.com/help.htm

Feng-GUI vs Usabilityhub by a Better User Experience

by Newman Lanier http://abetteruserexperience.com

Welcome to the latest edition of ‘Feng-GUI vs…’! in this series we choose one homepage design and test it with the Feng-GUI attention tracking algorithm.
This week’s contender is usability hub, a website that offers three different services for the usability tester- 5 second test, navflow and clicktest. We’ve reviewed 5 fivesecondtest in the past and can recommend it with some reservations. The results are slightly suspect (see earlier post for the details) but the cost is right.

read the article at http://abetteruserexperience.com/2011/10/feng-gui-vs-usabilityhub/

What heatmap solution is best?

What heatmap solution is best? 
11 Tools and suppliers at a glance. 
by Peer Wandiger at http://www.selbstaendig-im-netz.de/

read the article at :
http://www.selbstaendig-im-netz.de/2013/01/17/usability/welche-heatmap-loesung-ist-die-beste-11-tools-und-anbieter-im-ueberblick/

UX Holiday Party! Yay!

We're happy to co-sponsor the Los Angeles User Experience Meetup party which will take place at
Tuesday, December 11, 2012
6:00 PM at 12012 West Pico Boulevard, Los Angeles, CA

cheers to Crystal Ehrlich for making it happen.

more information at
http://www.meetup.com/ia-55/events/90935852/

Feng-GUI featured at WebHostingGeeks serbo-croatian directory

Feng-GUI article translated to Serbo-Croatian language by Jovana Milutinovich from Webhostinggeeks.com
 
Since 2004, the WebHostingGeeks project has become the Internet's most widespread web hosting directory. Here they talk a lot about web development, networking and server security. To make things better they launched this science section with the free access to educational resources and important scientific material translated to different languages

Read more at http://science.webhostinggeeks.com/analiza-paznje

Feng-GUI presenting at DLD Tel-Aviv 2012

Rafael Mizrahi, Feng-GUI CEO will be presenting at DLD Tel-Aviv at:
23 Oct. 09:30 - 10:20 Advertising Paradigms. at Hall A

Moderated by:
Alon Carmeli – CEO, Babylon
Discussion:
Alexander Schwarz - VP of Business Development & Co-Founder, Softonic International
Keith Teare - CEO, Just.me Inc
Rafael Mizrahi – CEO, Feng-GUI
JJ Schmuckler – Chief of Staff, Y&R Advertising

24 Oct. 11:20 – 12:00 Innovation and Creativity Culture in Israel. at Hall B
Presentations by:
Yariv Bash - CEO and Co-Founder, SpaceIL
Rafael Mizrahi – CEO, Feng-GUI
Tamir Plachinsky – Project Manager, Ben Gurion Racing, Ben-Gurion University of the Negev
Rei Dishon - the Israeli burning man community, MidBurn

Feng-GUI featured at for Dummies.com

Feng-GUI free version is featured at "for Dummies".
The smart readers among you, should go for the premium version :)
Thank you dummies.com!

http://www.dummies.com/how-to/content/web-marketing-how-to-evaluate-layouts-with-a-heat-.html?cid=RSS_DUMMIES2_CONTENT

Innovative Thinking Inside The Box

You've probably been told before that you should "Think out of the box".
Well... you should also be creative while "thinking Inside the box"
Here is a quick Ignite presentation by Feng-GUI CEO, Rafael Mizrahi, presented at WPP Stream which outline few examples of why finding a solution for a problem should stay within the "problem's space", hence, "the box".

http://www.youtube.com/watch?v=dSCB3yCPDUA

Gestalt insights by strategic-planet using Feng-GUI

Have you ever wondered how to visually optimise your website?  The Gestalt theories of visual perception can help you: there are also online tools available to support the process. This blog will look at one of them and explain the principles behind Gestalt. It is also worth highlighting that this tool can also be used to test printed adverts.

http://www.strategic-planet.com/2012/08/visually-optimise-your-websites-and-adverts/
Thank you Alan!