Sunday, August 03, 2014

Top 10 tools for better understanding users

Top 10 tools for better understanding users by
Paul Boag at headscape UK :
On the first episode of season 10 we look at the top 10 tools for better understanding users. There really is no excuse not to test!
"... the main reason I use Feng-GUI is if I am having trouble with a client that is looking at a design and is going, oh, I don’t like it this way for whatever reason they have. Feng-GUI is a kind of an impartial thing, you can upload your image to Feng-GUI, you can show it to the client and go, look, they are looking at the things in the order we want them to."

Headscape is a digital agency co-founded by Marcus Lillington, Chris Scott, and Paul Boag. We guide organisations through the planning, implementation and evolution of their digital strategy.

 read the article at http://boagworld.com/season/10/episode/1001/